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How Rihanna x Samsung's cultural bomb redefined the album launch experience
Apr 08, 2025

How Rihanna x Samsung's cultural bomb redefined the album launch experience

Disruption for digital natives

Sophie Meharenna
Sophie Meharenna
What Google’s "Dear Sophie" taught me about memory, marketing, and my own dad
Mar 25, 2025

What Google’s "Dear Sophie" taught me about memory, marketing, and my own dad

Selling through sentiment

Sophie Meharenna
Sophie Meharenna
From owl to icon: how Duolingo's mascot's unhinged evolution stole the interwebs
Mar 11, 2025

From owl to icon: how Duolingo's mascot's unhinged evolution stole the interwebs

Marketing in the meme era

Sophie Meharenna
Sophie Meharenna
The Domino’s pizza diet that taught me everything I know about rebranding
Mar 04, 2025

The Domino’s pizza diet that taught me everything I know about rebranding

Toppings and turnarounds

Sophie Meharenna
Sophie Meharenna
Where storytelling meets strategy.

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Where storytelling meets strategy.

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